Fuji Heavy Industries, Subaru’s parent company, has missed its 5-year sales goal they had set in 2002. To reach a bigger part of the market, Subaru aims at being more present in the U.S. market. This means the following:
- Opening of a new headquarter in Los Angeles
- 24 more Subaru dealers in the United States by 2010
- Possible opening of a new production facility
- New CEO appointed for Subaru of America: Tomohiko Ikeda
Let’s help spread the Subaru all-wheel drive fun!
Source: Autoblog