Road Test: 2010 Subaru Impreza WRX

The introduction of the third-generation Impreza, introduced in 2008, signalled Subaru’s intention to apply a more mainstream approach to its business practices. Pre-rework, most of the company’s offerings were, to be polite, a little left of centre. Long admired for its all-wheel-drive ability, Subaru’s quirky nature turned off many potential punters — it was, for want of a better description, a Japanese Saab. Nothing wrong with that except it put a crimp on Subaru’s true potential. The 2010 Impreza WRX is a fine example of what happens when sound engineering meets attractive packaging.

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